Build business development life cycle
A web design agency struggled to attract clients and increase revenue despite having a good product. The company needed to find new ways to expand their customer base and improve sales. Developed a comprehensive sales and marketing strategy to boost growth. Increased website visitors, improved conversion rates, and expanded their customer base. Conducted market research to identify their target audience and competitors. Tailored messaging and improved their product offerings based on customer behavior and preferences. Optimized their website for search engines, created engaging content, and streamlined the checkout process. Implemented targeted advertising campaigns on social media and search engines, and developed referral programs and incentivized customer reviews. The implemented sales and marketing strategies resulted in significant growth. Within a year, revenue increased by 38.5% and customer base increased by 21%, where the loyalty program contributed to a 9% increase in repeat purchases. The website traffic increased by 68%, achieved a 26% bounce rate within the first month of launching the new website and the conversion rate of the SaaS product achieved 23% conversation within 6 months of launching. The company's social media presence also improved, with a 42% increase in followers and a 25% increase in engagement.